In 1977 lifelong ex-hippie friends Ben Cohen and Jerry Greenfield completed a correspondence course on ice cream making from the Pennsylvania State University. On May 5, 1978, with a $12,000 investment the pair opened an ice cream parlor in a renovated gas station in downtown Burlington, Vermont. The founders were able to combine ice cream making with social activism by creating a three-part Mission Statement that considered profits as only one measure of success. By trisecting their measure of success into a Product Mission, an Economic Mission and a Social Mission, they were able to set themselves apart from similarly sized food companies, and generate national attention on their efforts.

Original Ben & Jerry’s Ice Cream Flavors

Banana Split - Banana & Strawberry Ice Creams with Walnuts, Fudge Chunks & a Fudge Swirl

Brownie Batter – Brownie Batter Ice Cream with a Rich Brownie Batter Swirl

Butter Pecan – Rich Buttery Ice Cream with Roasted Pecans

Cake Batter – Yellow Cake Batter Ice Cream with a Chocolate Frosting Swirl

Cherry Garcia® – Cherry Ice Cream with Cherries & Fudge Flakes

Chocolate – SMOOTH Chocolate ice cream (made with Fair Trade Certified™ cocoa)

Chocolate Chip Cookie Dough – Vanilla Ice Cream with Gobs of Chocolate Chip Cookie Dough

Chocolate Fudge Brownie™ – Chocolate Ice Cream with Fudge Brownies

Chocolate Macadamia – Chocolate & Vanilla Ice Creams with Fudge Covered Macadamia Nuts

Chocolate Peanut Butter Swirl - Milk chocolate ice cream with a thick peanut butter swirl

Chocolate Therapy™ – Chocolate ice cream with chocolate cookies and swirls of chocolate pudding

Chubby Hubby® - Fudge Covered Peanut Butter Filled Pretzels in Vanilla Malt Ice Cream Rippled with Fudge & Peanut Butter

Chunky Monkey® – Banana Ice Cream with Fudge Chunks & Walnuts

Cinnamon Buns – Caramel Ice Cream with Cinnamon Bun Dough & a Cinnamon Streusel Swirl

Coconut Seven Layer Bar – Coconut Ice Cream with Coconut & Fudge Flakes, Walnuts and Swirls of Graham Cracker & Butterscotch

Coffee – Coffee ice cream (made with Fair Trade Certified™ coffee)

Coffee Coffee BuzzBuzzBuzz® – Coffee ice cream with espresso bean fudge chunks
(made with Fair Trade Certified™ coffee)

Coffee HEATH® Bar Crunch – Coffee Ice Cream with Chunks of HEATH® Bar Crunch
(made with Fair Trade Certified™ coffee)

Crème Brûlée - Sweet Custard Ice Cream with a Caramelized Sugar Swirl

Dave Matthews Band® Magic Brownies™ Encore Edition – Black Raspberry Ice Cream Swirled with Sweet Cream Ice Cream & Fudgy Brownies

Dublin Mudslide™ – Irish Cream Liqueur Ice Cream with Chocolate Chocolate Chip Cookies and a Coffee Fudge Swirl

Everything But The…® – A Collision of Chocolate & Vanilla Ice Creams with HEATH® Bar Chunks, White Chocolatey Chunks, Peanut Butter Cups & Chocolatey-Covered Almonds

Light Ben & Jerry’s Ice Cream Flavors

Chocolate Chip Cookie Dough – Vanilla Light Ice Cream with Gobs of Chocolate Chip Cookie Dough

Phish Food® - Chocolate Light Ice Cream with Gooey Marshmallow, a Caramel Swirl & Fudge Fish

Raspberry Chocolate Chunk – Raspberry Light Ice Cream with a Raspberry Swirl & Fudge Flakes

Frozen Yogurt

Black Raspberry – Black Raspberry Low Fat Yogurt with Thick Black Raspberry Swirls

Cherry Garcia® – Cherry Low Fat Frozen Yogurt with Cherries & Fudge Flakes

Chocolate Fudge Brownie™ – Chocolate Low Fat Frozen Yogurt with Fudge Brownies

Half Baked® – Chocolate & Vanilla Low Fat Frozen Yogurts with Fudgey Brownies & Chocolate Chip Cookie Dough

Strawberry Banana – Strawberry Banana Low Fat Frozen Yogurt with Strawberries and a Strawberry Swirl

Vanilla – Creamy low fat frozen yogurt